Blog - Warm Thoughts Communications
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Domain owners beware: Scammers are on the prowl

Posted: August 17, 2017

Recently one of our clients got a bill in the mail requesting payment to renew his domain name – a bill that many business owners with a lot on their plate might simply pay without thinking twice about it. Fortunately, our client reached out to us to check it out for him – because as […]

Technology is changing your customers’ habits

Posted: July 18, 2017

I am a propane customer living in rural America and technology advancements are affecting my life wherever I turn. If your propane company is stuck in yesteryear, you are feeling the effects of technology changes, and not in a positive way. Here are some examples of technology changes that may seem small, but cumulatively they are rocking your business world.

Highlights from the First Growing Gallons Conference

Posted: June 19, 2017

Propane Association execs and board members from more than 20 states recently attended the first Growing Gallons Conference, organized by Warm Thoughts Communications. Warm Thoughts partners with state associations throughout the country to create marketing programs that engage members and help them increase the amount of fuel they sell. Participants were treated to a substantial […]

Your Branding Strategy: Staking Your Claim In The Me-Too Propane Industry

Posted: June 5, 2017

As the face of your business, your logo shoulders a heavy marketing load. So when it comes time to get that face lifted – as it recently did for the Western Propane Gas Association – it pays to take the time to get those nips and tucks done right.

Co-op Advertising – An untapped opportunity for your business?

Posted: December 19, 2016

If a manufacturer told you they’d pay for your pay-per-click (PPC) advertising if you mentioned their brand in the ad, a brand you already sell and believe in, wouldn’t you do it?

Digital “the future of local advertising,” says BIA/Kelsey report

Posted: November 17, 2016

That’s the gist of a recent report from BIA/Kelsey, which forecasts that revenue from local-focused online ads will exceed that of traditional locally targeted ads as soon as 2018 (talk about coming a long way in a short time!).

Is it time to diversify your propane business?

Posted: October 17, 2016

Think about lifetime customer value, not transactional value Your current propane business model may need an overhaul to keep pace with today’s marketplace. Offering complementary products and services can help you stay in touch with your customers and increase your revenue and profitability. It may be time to sideline that no-frills propane approach. You should […]

A funny thing happened on the way to Nashville

Posted: May 2, 2016

Waiting at the gate for my United flight to Nashville for the NPGA conference, I suddenly heard my name called over the loudspeaker. “Susan Janett. Would Susan Janett please come to the counter.” My first thought was, “This can’t be good.” And it wasn’t. I was scheduled to arrive in Nashville at 10 am, plenty of […]

Your pictures of Nashville could be worth $1000 to the NPGF Scholarship Fund

Posted: April 20, 2016

This year’s NPGA Propane Expo had the best turnout in years. We were so inspired by the propane community, that we wanted to help rally up support for the National Propane Gas Foundation Scholarship Fund. We need your help and it won’t cost you a dime! We bet you have great photos from the Propane […]

Staying Ahead of the Google Curve

Posted: March 16, 2016

Not doing the Right thing: What Google’s changes mean for your business Google. God bless ‘em. In February, Google once again shook the search engine snow globe, making changes to its Search Engine Results Pages (SERPs) that have big implications for your online marketing strategy. Knowing how to respond to these changes could make or […]


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