Currently managing more than 75 websites for fuel and related businesses across the country, our depth of knowledge and leading-edge online marketing practices are superior throughout the industry.
“By all measures, our anti-conversion campaign is a success. The opportunity to get our message in front of homeowners considering switching fuels is critical to our strategy of retaining oil customers across New Jersey. ConvertFromOilToGas.com has exceeded our expectations. Through multiple online marketing strategies we have generated nearly 50,000 visits in the past 12 months. This has proven to be one of the most cost-effective ways of reaching our target audience.”
—Eric DeGesero, Executive Director, Fuel Merchants Association of New Jersey
“Our website has been fantastic for us. Through Warm Thoughts, we can pull together our site, our online marketing and our social media platforms all under one roof. With the Internet, you have to stay on the cutting edge, and Warm Thoughts helps us do that.”
—Bill Overbaugh, Owner, Ehrhart Energy, Trumansburg, NY
“For a company like Paraco, it’s important that our website has synergy with all of our marketing efforts. Working with Warm Thoughts has been great. They’re creative, they understand our business and we trust the guidance and direction they give us on issues that are important to our business.”
—Mike Gioffre, President and CMO, Paraco Gas, Charlotte, NC
“Awesome! Fantastic! Superb! There are not enough great things to say about your (social media) work !!”
—Judy Michelson, Director of Marketing and Information Technology, Broward Factory Service, Hollywood, FL
“The experience of building our website was so good that I recommended Warm Thoughts to the electric side of our business when they were looking to redesign the corporate site.”
—Jeff Ruffner, General Manager, EnergyUnited Propane, Statesville, NC
The Think Twice online marketing campaign was developed for the Fuel Merchants Association of New Jersey. Designed to “enter the conversation” of heating oil consumers who are considering converting to natural gas, the website has generated more than 100,000 visits with above-industry-standard time spent on page and pages viewed metrics. The site focuses on presenting simple data in an objective manner in order to hold a credible position in the mind of the homeowner.
The Propane North Carolina website was created to meet the water heater sales objectives of the North Carolina Propane Education and Research Foundation. Designed to generate more planned replacements rather than emergency replacements, to combat the forces that conspire to lead propane homeowners to convert to electric water heaters, and to educate the public about tankless water heaters, the site generated over 1,000 visits in the first 30 days of its launch with 75 rebate coupons downloaded. Plans now exist to expand the site to include information about propane backup heat systems for owners of electric heat pumps.
Associated with the website is the Facebook page among other social media sites such as Pinterest and Twitter.
To learn more about online marketing at Warm Thoughts, please contact Ben Gutkin.
Warm Thoughts has been an invaluable partner, creating a fully integrated web and social media presence, and handling our brand design, print and email marketing, merger communications and overall growth strategy. I can’t say enough good things.”
– John Tolan, Sail Energy
I have been a Warm Thoughts Client for 20 years. They handle every aspect of our company’s marketing strategy – print, web, social media, vehicle design, advertising, direct mail. They have an unmatched knowledge of our business. They have a great team, and do a terrific job of bringing new ideas to our company, and executing for us. I would highly recommend Warm Thoughts to anyone in the heating oil, propane or HVAC business.”
– David O’Connell, Wilson Oil & Propane
Despite your great reputation, I still don’t think most people realize all the ways you can help them move their business forward. Your team has been a great asset to us.”
– Eric Schmider, Carroll Home Services
After we passed a state check off program, we needed a plan that would use the money wisely to grow gallons in the state. We interviewed several agencies, both national and local, before deciding on Warm Thoughts. We’ve been exceptionally impressed with their strategy, creative work, and client service, across a wide range of projects. In fact, I’d put it up against anything I’ve seen in this industry. The hardest thing to do when you spend money on marketing is to prove it made a difference. Warm Thoughts has made a difference for the dealers of North Carolina.”
– John Jessup, North Carolina Propane Gas Association
I think people look at your extensive experience, and mistakenly think it comes at the cost of being innovative and creative. Nothing could be further from the truth. You constantly bring new ideas and fresh creative promotion, and you understand the intersection between our customers, employees and our limited resources. Whenever I face a tough challenge, I feel much better knowing you are on my team.”
– Marty Romanelli, Burt’s Reliable
Let’s face it- there are cheaper options than working with Warm Thoughts. And the same is true for our fuel customers when it comes to working with our company. I never understood why fuel companies would think they deserve a premium, but then use cheap, cookie-cutter marketing that accomplishes very little. You guys make it easy for me to focus on growing my business. You give great service, good ideas, look out for my interests, and deliver the goods (ie: sales and increased profit) so I can deliver the gallons.”
– Bill Overbaugh, Ehrhart Energy